No matter whether you want to start your own company, you are trying to persuade the management to support your idea, or you are an employee who got a task to create one, you need a business plan. In a way, a business plan is a simulation of the business.
Its purpose is to figure out whether the idea is viable, identify weak spots and present it in an attractive way. In this course we will create a business plan from scratch, we will go through the process of creating, presenting and evaluating a business plan. Doing this, you will have the opportunity to discuss your idea, test its viability, practice the presentation, receive feedback and get inspired.
Branislav Zagorsek, currently working as the coordinator for the course Business Planning at the Faculty of Business Management, at the University of Economics in Bratislava. In his research, he studies business strategies and business models.